R O W A N
O T T E S E N
University of the Arts London
■ Brand Identity
■ Publication Design
FUTURE FLAMES. Design for a rock band that I used to be in back when I was young, with nothing more than a shit indonesian bass guitar and a pocket full of dreams. + Typographic Video.
ATOM OF EVERYTHING. Whats the Matter? All we see, hear, smell, taste + touch. A brand of everything. Animated atomic symbols + logo, typeface, posters, stickers. Sold Out.
PREPARE TO BE AMAZED. Winner D+AD Best of Year. V+A Museum collaboration project. Maze design hoarding, with QR interactive public space.
WHITE SQUARE AWARDS. Tribal patterns designed for UAL Student Union certificates. Highlights the effort and dedication of student representatives and teachers.
BAPTISMAL FONT. Immersive atmosphere installation artwork addressing all religious beliefs unbiasedly. Coloured light spotlighted through vibrating holywater.
HUNGRY FOR MORE. A balanced diet of conceptual illustration displaying the playful geometry of food. Available for purchase in print form. Tuck In.
LONDON BUSINESS SCHOOL. An array of vividly coloured light-bulb-hot-air-balloons, an exploding watercooler, and paper scrunches unravelling into paper airplanes. Not business as usual.
COCA CALORIES. Metal Screenprint pastiche of one year of a Coca-cola diet. In no way advertisement nor created for intention of sale. Should be respected as informative art only.
MISTAKES. Contemporary concrete poem from a series entitled Read Between The Words. Highlights definitions within words. I Make Mistakes As Mistakes Make Me
EXCALIBUR. Modulartype inspired by arthurian period, sword movements, medieval styles, and the legend of king arthurs rise to prominence.
AMERICAFE. Tastebud USA. Presidential eating, fast food without the highway to heaven. Rest your voting hand on an apron and swear to the cookery bible. Say grace.
MADCHESTER. Redesigned book cover using paint splatter, twisted risograph type and brush-filtered photography. Inspired by Peter Saville, breathing life into the movement.
ADRENALINE. A one minute advertisement I directed focusing on the concept of Adrenaline. A boxer 60 seconds before the fight of his life.
MATASSAS. Ice Cream brand identity for an, as part of a brief to brainstorm ideas to regenerate the town of Margate